Leadership
Vikram Singh
Founder & CEO
Vikram Singh is a globally recognized leader in hotel revenue optimization, commercial strategy, and digital marketing, with over 25 years of hands-on experience making hotels more profitable. He founded Koa Consulting to bring that expertise directly to hotels in Japan and across Asia Pacific, a market he believes is ready for a more rigorous, data-driven approach to commercial performance.
Throughout his career, Vikram has held senior property, regional, and corporate roles across some of the world’s most competitive hotel markets, including New York, London, Paris, Singapore, Tokyo, Miami, and the Middle East. That breadth gives him a rare ability to move fluidly across ownership, operations, and commercial strategy in a way that most consultants cannot.
He is widely published and quoted on revenue optimization and commercial leadership, with work featured in the New York Times, Travel Weekly, and Skift, and has delivered keynotes at travel industry events worldwide.
Naoki Ishitani brings over 20 years of creative entrepreneurship and deep Japanese institutional relationships to Koa Consulting, where he ensures that the firm’s globally proven strategies land with the nuance and trust that the Japanese market requires.
As Founder and Representative Director of Spirits Co., Ltd., a Ginza-based creative agency established in 2005, Naoki has spent two decades helping clients turn problems into opportunities through design, storytelling, and creative strategy. Spirits’ work spans branding, web design and accessibility, video production, event production, and regional revitalization consulting, with a particularly strong track record serving Tokyo’s leading universities and educational institutions.
It is that institutional network, built on what Naoki calls “Idea, Footwork, and Network,” that makes him uniquely valuable to Koa Consulting’s hotel clients. Japanese hotels succeed not in isolation but within a web of corporate partnerships and community relationships. Naoki has spent 20 years earning trust inside that web, and brings it fully to bear for every client engagement.
Naoki Ishitani
Managing Director